Exciting new updates bring easier customization, enhanced WooCommerce features, and faster speeds – creating a smoother, smarter website experience.
Modern Dashboard Redesign
Astra got a brand-new control center in version 4.11.2. The redesigned dashboard brings a cleaner interface, faster navigation and easier access to the tools you use most.Â
Everything feels more unified across the Astra ecosystem, from themes to templates to Pro features.
Color Switcher Widget
Astra introduced a simple but powerful Color Switcher widget with version 4.10.0.Â
It lets you toggle between color schemes effortlessly, improving accessibility and letting sites adapt to personal preference or branding needs.
Polished Customizer UI
The Customizer now looks well-organized and feels much smoother.Â
We refined the spacing, controls and preview flow so every adjustment happens naturally, with less scrolling and more clarity.
Starter Templates concentrated on improvements and efficiency in 2025 but still managed to add some cool new features.
Elementor integration for AI-generated templates
Starter Templates added native Elementor support to its AI builder during 2025.
The tool is now fully compatible with Elementor templates, importing them smoothly, cutting setup time and giving you far more flexibility when shaping your design.
Finish setup guide for quicker starts
Starter Templates improved its onboarding with a structured setup guide designed for new users.
The guided checklist keeps everything organized, helping you complete vital setup tasks and reach a ready-to-publish site far sooner.
Template library passes 300
The Starter Templates library grew again this year with a set of new, professionally designed web templates.
The expanded collection gives you more variety, faster project starts and designs that fit almost any niche.
2025 was ZipWP’s biggest year yet. The platform evolved from an AI site creation tool into a complete ecosystem for building and managing WordPress sites in the cloud.
ZipWP Cloud
The introduction of ZipWP Cloud meant faster, safer and more flexible hosting for your AI-generated websites.Â
Instant deployment, automatic backups and smooth collaboration turned ideas into live sites in record time.
ZipWP Chrome Extension
This handy browser extension lets you build directly from your tabs.Â
Capture inspiration, save site ideas, or launch a new build in seconds. No need to leave your workflow.
Create from Blueprint Option
Blueprints arrived to help you duplicate and share site designs quickly.Â
It’s the easiest way to maintain consistency across multiple projects while saving countless setup hours.
Two-factor Authentication (2FA)
Security got a boost in 2025 with 2FA. Now your ZipWP account is even more secure without adding friction.
SureForms continued to redefine how people collect data in WordPress, with a wave of features that bring speed, flexibility and design freedom.
Native Integrations
Direct integrations with top marketing tools made automation seamless and a great form builder even greater.Â
Your forms now talk directly to your favorite platforms, no extra connectors required.
PDF Generation
Generate professional, downloadable PDFs instantly from form submissions. Perfect for contracts, invoices, certificates and reports.
Digital Signatures
A much-requested feature finally arrived in 2025: digital signatures. You can now capture legally binding e-signatures inside your forms.
Calculators
Add live calculations to forms for quotes, estimates, or pricing tools. Dynamic fields now turn complex inputs into instant clarity.
Conversational Forms
SureForms became more human with conversational layouts that guide users step by step, improving engagement and completion rates.
OttoKit’s transformation defined 2025. It became a smarter, faster and more adaptable automation platform built around human-guided AI.
AI Assistant + AI Agents
AI Agents joined the team this year, handling tasks and workflows with precision while the AI Assistant provided intelligent suggestions for automation steps.
OttoKit MCP Server + Human in the Loop
The new MCP Server enables deeper, multi-system communication and Human in the Loop adds oversight for critical decisions.
Rebrand to OttoKit
The platform got a new name and identity, reflecting its growing purpose within automation industry.
Custom API Support
Developers can now connect OttoKit to any compatible service or internal tool. Custom API endpoints open the door to limitless automation possibilities.
Spectra V3 (currently in beta) expanded its power and precision for block-based design. It’s still the powerful, fastest, flexible website builder that works with WordPress. Only better!
Rebuilt on the WordPress Interactivity API
Spectra’s interactive features are now built using WordPress’ own official system.
This means when WordPress updates something in the future, nothing on Spectra’s side breaks because it’s fully aligned with WordPress’ native approach.
Streamlined Editor Experience
The editor in Spectra V3 is much more user-friendly. The UI is cleaner, settings are better organized, and the setting tabs of each block now feel consistent across the entire builder.
This makes it easier for users to find what they need and build pages without confusion.
Site-wide Global Style management
Spectra’s grid builder allows total layout control, enabling stunning, flexible designs with greater customization options.
The focus for Ultimate Addons for Elementor this year has been control, flexibility and smoother flows.
Sticky Header + Modal Popup Enhancements
Sticky headers became more fluid and responsive, while modal popups gained new animation and visibility options to elevate site interactivity.
New Widgets
2025 introduced fresh widgets such as a counter, Woo product grid, info card, video and video gallery, blog posts and a price table.
SVG Animator
The brand-new SVG Animator widget brought movement and creativity to Elementor sites everywhere.
This was a transformative year for CartFlows family. With new layouts, recovery tools and deeper integrations, it became even easier to create funnels that convert.
Instant Layouts for Upsells and Downsells
Build faster with pre-optimised layouts designed to help you sell more with fewer clicks.
Cart Abandonment Recovery 2.0 (Free + Pro)
The new recovery suite helps reclaim lost sales with improved tracking, automated follow-ups and flexible design options.
Modern Cart (Free + Pro)
Modern Cart introduced cleaner, conversion-focused checkout experiences with dynamic cart summaries and upsell areas.
SureCart grew rapidly in 2025, expanding into a full-service eCommerce platform with new automation, design and global selling features.
Quick Add to Cart + Sticky Buttons
Make shopping smoother. Shoppers can now add items directly from the store page with a sticky ‘Add to Cart’ option for better mobile UX.
Slide-out Cart and Price Boost Feature
A redesigned cart experience with slide-out view and promotional upsell logic helps naturally increase order value.
Embed Product Forms Anywhere
Sell directly from any page or block with fully embeddable product forms.
Content Designer and Multi-currency
Customise your store’s content effortlessly and sell globally with automatic currency support.
Presto Player made video smarter and more interactive in 2025.
Presto Popups
Turn any video moment into an opportunity with in-video popups for links, opt-ins, and calls to action.
Vertical Video Support
Optimised display for short-form and social video formats ensures flawless playback everywhere.
SureMembers built stronger connections and security this year.
Cloudflare Turnstile Support
A privacy-focused reCAPTCHA alternative that protects logins without friction.
SureDash Compatibility
SureMembers now integrates seamlessly with SureDash, expanding possibilities for community and membership experiences.
SureDash graduated to version 1.0 this year. It’s a major step in building a unified dashboard experience for users across the Brainstorm Force ecosystem.
Courses (LMS)
Deliver great learning experiences with simple course creation, clear modules, and easy progress tracking—designed for modern online learning.
Resources & Collections Space
Help your members find what they need with well-organized libraries and collections that make every file, guide, and document easy to access.
Events Space
More ways to personalise dashboards and streamline workflows, whether for teams or individual creators.
Integrations, Badges & Gamification
Power your portal with deep integrations like SureCart, SureMembers, and OttoKit—while badges and gamification turn everyday engagement into motivation and momentum.
Introducing Sigmize: Privacy-first A/B testing tool for your website
A/B testing has always been powerful but traditional tools are expensive, slow, complicated, and require developers to set up.
Worse, they rely heavily on cookies, client-side scripts, and tracking that slows down sites and breaks during privacy updates.
We shipped a brand-new A/B testing platform designed from the ground up for performance, accuracy, and privacy. No cookies. No complicated setup. No developer dependency.
You can now launch experiments in minutes and make decisions using real conversion data.
Introducing SureRank: Modern SEO without the bloat
SEO tools became bloated, noisy and overwhelmingly complex, packed with features people don’t use and dashboards that take weeks to understand.
Most website owners just want to know what’s working, what’s broken, and what to fix next. So we built a modern SEO tool that brings clarity back to SEO – fast, simple, and genuinely helpful.
SureRank is a lightweight SEO tool built for creators, agencies, and small businesses that need clean insights and real results – not complicated dashboards or outdated advice.
Looking Ahead
2025 reminded us that innovation happens when creativity meets community. Every release, update and redesign was guided by feedback from the millions of people building with Astra and its family of products.
Thank you for being part of our story. We can’t wait to share what’s next!
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