We’re very excited to announce we’ve switched up our premium plans to better reflect how you actually use them.
The update highlights what these tools are really about, helping you build, launch, and manage websites with speed and confidence.
While the names and some of the details may have changed, the powerful features you rely on haven’t.
Whether you’re running a growing business or managing multiple client sites, you’ll find the same amazing value. Just with names that make more sense for what you do.
Why Did We Change the Names?
The only constant in life is change.
Heraclitus
We originally launched the Astra theme to solve our own problems.
We struggled to find a lightweight, highly customizable, and extensible WordPress theme, so we built our own.
Our goal was to reduce website development time by half for designers, developers, and business owners like you.
Since then, Astra has grown into an exceptionally popular DIY solution for anyone who wants to build websites.
It now powers over 1.8 million sites and has grown into one of the most complete website building solutions on the planet.
The Mini Agency and Agency plans used to be relevant to our core customer base.
That’s no longer accurate, which is why we changed them.
You don’t have to be an agency or a professional to use Astra. Literally anyone can build something to be proud of.
We wanted the plans to reflect that.
Different Plans, Same Value!
We think the Astra plans now better reflect how you use them. The products remain (mostly) the same and the value they offer is still outstanding!
Here’s a quick overview of what each bundle has to offer.
Astra Pro
The Astra Pro plan name is not changing and still reflects the pro-quality websites you can build with it.
Astra Pro provides advanced features like:
- Extensive range of page styling tools
- Custom header and footer building tools
- More layout types for posts and pages
- Support for webhooks
- Mega menu and off-canvas menu support
- Suite of powerful WooCommerce building tools
- 24/7 Support from an expert team
- Extra support for Easy Digital Downloads, LearnDash and others
Using the free Starter Templates this plan offers, you can design professional websites in no time at all!
The Essential Toolkit
The Essential Toolkit is a brand new plan that includes a selection of powerful website building tools to help you create any type of website you like.
It includes:
- Everything in Astra Pro
- Ultimate Addons for Elementor Pro
- Spectra Pro
- Premium Starter Templates (300+ and counting)
Ultimate Addons for Elementor Pro adds over 40 widgets and 200+ readymade blocks to use with the Elementor page builder.
Spectra Pro is the premium version of our own website builder. We added it to the Essential Toolkit at the end of 2023 once Spectra Pro was released.
It’s a drag and drop visual creator that includes AI features and readymade templates to help you work faster and deliver better websites.
Premium Starter Templates include both free and premium website templates, including designs for Elementor and for the WordPress block editor.
The Business Toolkit (Formerly Agency Bundle)
We created the Business Toolkit because it includes everything you need to take a business online.
This is the complete package for business owners, designers and agencies alike and offers amazing value.
We add new products to this plan whenever they are released so you’re always getting the best value.
The Business Toolkit includes:
- Everything in the Essential Toolkit
- SureFeedback
- SureWriter Pro
- SureTriggers Pro (6 month subscription)
- CartFlows Plus (6 month subscription)
- ZipWP Pro (3 month subscription)
- Membership to the SkillJet Academy
SureFeedback is our innovative sticky note-style feedback tool designed for people that collaborate on graphics.
SureWriter is an advanced AI content tool that helps you create compelling content for web pages, blog posts, product descriptions and marketing.
SureTriggers can automate almost anything and offers the competitive advantage you’re looking for.
CartFlows is a sales funnel builder that can help store owners sell more, earn more and reclaim more abandoned carts.
ZipWP Pro is a full AI-powered website creator that can build entire websites in under a minute. It has to be seen to be believed!
SkillJet Academy is where you learn essential business skills such as SEO, closing the deal and how to build recurring revenue.
Which Plan Is for You
Wondering which plan is for you? Here are few tips to help:
Choose Astra Pro if…
You’re looking for a solid, fast WordPress theme with lots of customization options.
Choose the Essential Toolkit if…
You want to use either the Spectra or Elementor page builder with extra tools to enhance its possibilities, and access over 300 high-quality readymade website templates.
Choose the Business Toolkit if…
You want to take it a step further with AI website builder, AI content generation, an innovative feedback tool and access to professional training.
You also get access to the SureTriggers automation platform and the CartFlows sales funnel powerhouse as part of the price!
Astra Membership Plans
Planning to join the millions of users using Astra to build exceptional websites?
You’ll be in great company if you do!
Astra is trusted by some seriously big brands, like Toyota, Mercedes-Benz, Vodafone, Best Buy, Vogue and many others!
It powers over 1.8 million websites of all shapes and sizes and has over 5,000 five-star reviews.
All premium subscribers receive a no-quibble 14 day money back guarantee, full support from an expert team, access to documentation, how-to videos and a growing community of enthusiastic Astra users.
So what are you waiting for?

Sujay Pawar is the co-founder and CEO of Brainstorm Force. He brings a one-of-a-kind fusion of tech brilliance, business savvy and marketing mojo to the table. Sujay has consistently spearheaded the development of innovative products like Astra, CartFlows, ZipWP and many others that have become market leaders in their respective niches.
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Thanks for the information.
have a good one
Why isn’t the sticky header in the basic free Astra? That would make Astra the Best Free Theme on the planet. Is there a way I can add it without buying another plan? I am currently using the free version and found it to be an excellent product.
Hello Ron, there are many features that are unavailable with other Paid themes and available in the Free version of the Astra theme. We will surely consider the same in the future.