20 High Performance Car Dealer WordPress Themes (Expert Picks)

Want to give your car dealership a solid online presence? Looking to update your WordPress theme?

Fun fact: 95% of vehicle shoppers go online for information before visiting a dealership. Source

Your website is very likely the first place potential customers look before hitting the forecourt.

So it has to look the part.

We’ve meticulously reviewed and tested the top WordPress car dealer themes for 2024.

Our recommendations are based on thorough research, industry expertise, and our experience building themes and templates.

In this article, we cover:

• What to look for when selecting a car dealer theme
• 20 recommended WordPress car dealer themes
• Why Astra is our favorite WordPress car dealer theme

If you want to rev up your car dealership’s online presence or update your current design, you’ll find the perfect theme right here!

What We Look for in a WordPress Car Dealer Theme

Your WordPress theme isn’t just a digital storefront—it’s the first step in building trust with potential customers.

We look for the following features in any theme we recommend:

• Strong search function: We prioritize themes with advanced search and filter capabilities. This includes options to search by make, model, year, price range, and mileage.
• Compatibility with Dealer Management System (DMS) plugins: We prefer themes that integrate with popular DMS plugins like Auto Listings or Car Dealer.
• Customization options: We look for themes that offer extensive customization options. This includes compatibility with popular page builders like Elementor or Beaver Builder, as well as built-in options.
• Performance and SEO friendliness: Themes optimized for speed and performance with features like caching solutions work best. Themes should also be SEO-friendly to help improve visibility in search results.
• Popularity and average reviews: Themes with a large user base, positive reviews, and high ratings typically indicate reliability, quality, and good support. We also look at the frequency of updates and the responsiveness of the support team.

We’ll use the above criteria to help you rate the top themes for your car dealership business.

Car Dealer Themes – Our 5 Top Picks

While we believe that all themes here are able to deliver, we found the following 5 themes stand out from the rest.

	Astra	GeneratePress	OceanWP	Auto Car Dealership	Divi
Search Functionality	⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐⭐⭐	⭐⭐⭐⭐
DMS Compatibility	⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐⭐⭐	⭐⭐⭐
Customization	⭐⭐⭐⭐⭐	⭐⭐⭐⭐⭐	⭐⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐⭐⭐
SEO Score	⭐⭐⭐⭐⭐	⭐⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐
Popularity	⭐⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐⭐⭐
Overall	⭐⭐⭐⭐⭐	⭐⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐⭐	⭐⭐⭐⭐

20 Best WordPress Car Dealer Themes

We think these 20 car dealer themes will help take your business to the next level.

Astra

Astra is a versatile WordPress theme with 250+ Starter Templates, some of which will be ideal for your car dealership website.

The theme has a number of high quality pre-built templates to showcase your inventory, whether you’re selling cars, motorcycles, or other vehicles.

Astra is also lightweight, ensuring fast load times even with high-resolution images and extensive vehicle listings.

It plays nicely with popular page builders like Spectra, Elementor and Beaver Builder and its fully responsive design ensures your website looks great on any device.

Astra Automotive Templates

While all our templates can be easily customized for the automotive industry, we think these would work particularly well:

Limousine Rental Agency

The Limousine Rental Agency template features a light, modern design with a striking car image and strong call to action.

The template is fully compatible with drag and drop page builders and WordPress plugins, ensuring easy customization and a professional online presence.

Car Repair

The Car Repair template offers a modern, light feel that could be ideal for auto repair, body repair, and a range of services.

You can easily customize it to fit with any page builders and plugins you might need.

Like all other Astra templates, you can quickly import and customize it using your favorite page builder.

Car Wash

The Car Wash template uses a full-screen image with contrasting white and blue colors to make an instant impact.

It features an engaging parallax effect, service boxes, and page elements and you can easily customize its images, colors, fonts, header, and footer.

Those are just 3 of the many Astra templates that could easily give your dealership a brand new look!

Pros of Astra

• 250+ high-quality templates, including options for car dealerships.
• Compatible with Elementor, Brizy, Beaver Builder, and the WordPress block editor.
• Offers speed and responsiveness so your site loads quickly.
• It integrates with dealership plugins like MotoPress, Auto Listings, and WP Auto Dealer.
• The Astra Pro Addon offers additional design tools and customization options.

Downsides

• You’ll need some patience to pick the right theme from over 250 options.

Astra Pricing

Astra has a free option. The premium version costs from $49 per year.

Why We Picked Astra

We love Astra because it’s our theme, but also because:

• User-friendliness: Astra’s straightforward customization options allow you to easily adjust layouts, colors, and visual elements.
• Plugin integration: Integrates with popular plugins, such as WooCommerce for seamless payments and DMS plugins for car-specific features.
• Scalability: You can adapt without requiring a complete redesign.
• Conversion features: The theme includes call to action buttons and lead capture forms.
• Community and support: Astra has a robust community and excellent support, including detailed documentation and responsive customer service.

Astra Is Great For

Showcasing vehicle inventory with interactive filters. Astra’s flexible design and compatibility with page builders make it ideal for creating dynamic car dealership websites.

You can create a visually appealing inventory page where visitors can easily search and filter based on make, model, price, and other attributes.

Get Started With Astra

Spectra One

Spectra One is a full site editing theme that gives you the freedom to design from within WordPress without installing a page builder.

The theme lets you easily display vehicle details, images, and prices using custom grids. You can also add maps, product grids or sliders to create interest.

The built-in Popup Builder allows you to capture potential leads. This feature is ideal for promoting your special offers or financing options.

Why We Picked Spectra One

• It creates a search experience that helps clients quickly find vehicles.
• Works with WooCommerce and DMS plugins for sales, automation, and inventory management.
• Its global styles, sidebars, and design layouts allow you to customize the site to match your brand.

Downsides

• If you’re new to WordPress, you’ll need time to familiarize yourself with Spectra One’s full site editing features.

Pricing

Spectra One is a free theme. The complementary Spectra Pro plugin costs $49 per year.

What We Think

Spectra One provides top-notch customization, performance, and SEO features for showcasing your inventory. If you spend some time and master its design, you can create an exceptional dealership website!

Get Started With Spectra One

GeneratePress

GeneratePress is a lightweight theme that will help you form a foundation for a car dealership site. There isn’t a dedicated template for the niche, but you can easily customize one to fit.

You can create visually appealing vehicle listings, specification tables, and interactive car galleries.

This, alongside plugins like Advanced Custom Fields (ACF), can help create tailored meta fields for vehicle specifications, pricing, maps, and availability.

Why We Picked GeneratePress

• The theme is light and can easily load image-heavy vehicle listings.
• Use GenerateBlocks to create visually appealing, responsive pages that match your brand.
• You can use its extensive hook and filter system to integrate with third-party DMS plugins.

Downsides

• You’ll need to invest in third-party plugins like SearchWP and FacetWP to enhance search capabilities.

Pricing

The core theme is free. The paid version, GeneratePress One, costs $149 per year.

What We Think

We think GeneratePress is a sure fit for your car dealership, even though it would take more work than other themes.

You can rely on its block-based editor to quickly create all the custom themes you need and overcome its search limitations with a plugin.

Get Started With GeneratePress

Auto Car Dealership

Auto Car Dealership simplifies creating your dealership website and is completely free.

Even if you’re new to WordPress, you’ll find it easy to customize. Right off the bat, you get powerful tools like search features, a pricing calculator, and inventory management.

Ready to dive deeper? Upgrade for advanced eCommerce features, a sleek slider, and priority support.

Why We Picked Auto Car Dealership

• Pre-designed dealership templates to build the website without design expertise.
• Integration with DMS and eCommerce plugins to manage car sales and inventory.
• Friendly and knowledgeable support team.

Downsides

• The pro version takes some time to master because it’s built differently than the free version.

Pricing

The theme is free. Its pro version costs $40 per year.

What We Think

If you’re looking for a simple and budget-friendly way to get your dealership online, the Auto Car Dealership theme has you covered. Go Pro and unlock advanced features from the start.

Get Started With Auto Car Dealership

Car Dealer Deluxe

Car Dealer gives you all the details you need to tell the unique story behind every car and help sell them. It’s an eCommerce design for cars, and it’s very engaging.

Add some flavor by displaying cars on the home slider or in a grid format. Either way, the design has lots of space to showcase your inventory and highlight special offers.

There’s a search block next to the slider so visitors can find what they want quickly. They can also browse extensive listings or visit dedicated inventory pages.

Why We Picked Car Dealer Deluxe

• Visitors will easily find their ideal car with the universal search panel.
• VIN discovery and a car details uploader make inventory management easy.
• Boost sales with a pricing calculator and dedicated sales pages.

Downsides

• Limited documentation.

Pricing

The Car Dealer theme costs from $39.95 per year.

What We Think

Car Dealer Deluxe makes building your dealership site easy. With simple search tools, custom listing pages, and detailed car information, you’ll likely turn more visitors into buyers.

Get Started With Car Dealer Deluxe

OceanWP

OceanWP’s CarShop theme helps your customers find their next car fast with easy-to-use search options.

It works with Elementor, so you can easily add sliders, interactive maps, and handy forms for better showcasing and feedback.

The Ocean eComm Treasure Box offers real-time alerts that nudge shoppers to act fast. You can also use the built-in coupon manager to offer personalized deals.

Why We Picked OceanWP

• Visitors can find their perfect car using the tailored search bar.
• Effortlessly track inventory and manage leads with DMS plugin integration.
• Boost sales with real-time alerts that create urgency and drive action.

Downsides

• You’ll need to upgrade to enjoy better functionality.

Pricing

The OceanWP theme is free. Premium addons cost from $35 per year.

What We Think

OceanWP’s CarShop theme is built to enhance your dealership. The easy-to-use search bar helps visitors find their dream car easily.

It uses real-time alerts to urge shoppers to buy alongside personalized deals to keep them returning for more.

Get Started With OceanWP

WP Automotive

WP Automotive makes it simple to showcase your cars. Highlight your top brands, display best sellers, and add related services to keep visitors returning.

It’s easy to use but still professional, letting you build a sleek dealership site that does it all—from managing inventory to handling customer questions.

Take advantage of the theme’s flexibility to complement your car sales. Whether you’re selling spare parts, motorcycles, tractors, or even planes, this theme adapts to your needs.

Why We Picked WP Automotive

• The price slider helps your visitors quickly find cars within their budget.
• Works smoothly with DMS tools for inventory and customer management.
• Showcase your cars with high-res photos, custom forms, and eye-catching sliders that grab buyers’ attention.

Downsides

• WP Automotive’s single car profile lacks some key details.

Pricing

WP Automotive costs $40.

What We Think

WP Automotive gives you the flexibility you need with powerful search options, smooth DMS integration, and extensive customization. It natively handles inventory information about cars, bikes, and trucks.

Get Started With WP Automotive

Divi

Divi’s drag and drop builder makes it easy to create visually appealing vehicle listings and galleries. Mix and match design modules to give your dealership site a unique look.

While Divi wasn’t made specifically for car dealerships, it has car-specific child themes that fit perfectly.

Check out Troo, Divi Plus car rental, and Laxi car rental. They’re packed with features that’ll help you polish your site effortlessly.

Why We Picked Divi

• A wide variety of layouts and child themes will help you get started quickly.
• Integrates with DMS plugins to extend your car inventory features.
• Big fan base, great reviews, and a supportive community.

Downsides

• Divi’s variety of customization options can be overwhelming.

Pricing

Divi costs start at $89 per year.

What We Think

Divi makes it easy to build car dealership sites with detailed listings and stunning galleries.

While the customization options can feel overwhelming, its fast performance, SEO-friendly tools, and supportive community make it a strong contender. When it comes to design, it’s second only to Astra!

Get Started With Divi

Neve

Neve keeps your listings fast so customers stay engaged.

Use the theme’s sleek, full-width layout to showcase your entire inventory or the classic style to highlight individual cars.

Its quality starter templates probably have one that feels right for you. To add some extra flair, use the Elementor Booster to create eye-catching, interactive layouts.

Why We Picked Neve

• Easily connect with DMS plugins to get more control.
• Quick loading times and SEO boosts to improve search results.
• Custom header/footer elements to keep your details and schedules front and center.

Downsides

• The “powered by Neve” theme branding remains until you buy a paid version.

Pricing

Neve has a free version and premium options from €69 per year.

What We Think

Neve keeps your car listings so customers can easily explore. Go bold with sleek, full-width layouts, or keep it classic to present each car differently.

You could easily augment it with DMS plugins for advanced functionality.

Get Started With Neve

Hello

The Hello theme by Elementor is built for speed and simplicity. There’s more to do but a lot of flexibility to let you do it.

You can easily customize headers, footers, and internal pages to showcase vehicle listings and details.

For serious sales, its eCommerce-ready design works with Elementor’s tools and lets you create custom pages, interactive galleries, and detailed vehicle specifications.

Why We Picked Hello

• Design your site without coding using Elementor’s easy drag and drop tools.
• Customize maps and galleries using over 100 templates and widgets.
• Integrates with DMS plugins to help you manage inventory.

Downsides

• Hello doesn’t have pre-built automotive templates.

Pricing

Hello is a free theme. You can use Elementor Pro to extend its features.

What We Think

The Hello theme gives you the speed and flexibility to customize your dealership site. It doesn’t come with car-specific tools, but you can add them easily using Elementor.

Its minimalistic design keeps your site fast and smooth, helping you create a professional look that keeps customers coming back.

Get Started With Hello

Kadence

Kadence makes it simple to customize vehicle listings and create standout inventory pages.

The AI builder offers smart tips and handles repetitive tasks, freeing time.

It connects seamlessly with ACF to help keep your inventory in check, and provide the flexibility to make the site more engaging.

Kadence is a solid theme with a loyal following, lots of great reviews and the backing of a dedicated developer so you’re in good hands.

Why We Picked Kadence

• Kadence Shop Kit helps visitors quickly find the vehicles they want.
• Works with DMS and CRM plugins for smoother workflow.
• Create custom pages and promotional content using Kadence Blocks and Kadence AI.

Downsides

• Kadence doesn’t natively support VIN decoding or real-time inventory management.

Pricing

Kadence is free. Its pro version starts at $149 per year.

What We Think

We like Kadence for its quick, easy-to-use editor and smart AI that simplifies page design. It works great with plugins like ACF, letting you add advanced features to your car listings.

If you need VIN decoding, you can add it using a plugin.

Get Started With Kadence

Automobile Car Dealer

The Automobile Car Dealer theme helps showcase your cars, whether brand new or pre-owned, in a unique style.

Eye-catching galleries and dedicated video spaces make your inventory memorable, while detailed pages give potential buyers the information they need to make informed choices.

Its home tabs are great and make it easy for customers to find your best deals.

Why We Chose Automobile Car Dealer

• Grabs attention with stunning videos, smooth carousels, and bold sliders.
• It has customization layouts that help you create a branded experience.
• It has a five-star rating on WordPress.org.

Downsides

• Lacks advanced vehicle search options.

Pricing

Automobile Car Dealer is free, with a premium version that costs $39.

What We Think

The Automobile Car Dealer theme lets you showcase your cars in style, with lots of customization options to brand your site. Friendly support is also available if you get stuck.

It doesn’t have advanced search or DMS capability, but you can install plugins like SearchWP and FacetWP to get the extra features.

Get Started With Automobile Car Dealer

CarListings

CarListings from WP Auto Listings is your go-to tool for a car dealership website on a budget.

With smart search options, your buyers can find any car, whether they’re after a classic muscle car or the latest SUV.

Show off your inventory with beautiful photo galleries and flexible templates, or use the Google Maps integration to help visitors find you.

Why We Picked CarListings

• Detailed filter that helps customers find what they want.
• Simple account management with the option to bookmark favorite cars.
• Contains brandable custom single pages, sliders, headers, and footers.

Downsides

• You’ll need the WP Auto Listings plugin for advanced functionality.

Pricing

CarListings is free.

What We Think

CarListings equips your dealership website with smart search features and smooth DMS integration. It also offers user-friendly account management, all designed to reflect your brand.

We would recommend adding the WP Auto Listings plugin to make the most of what CarListings offers.

Get started with Car Listings

eCar

eCar is a premium theme that helps people find their perfect car fast with a powerful search filter.

Highlight new and used cars, provide customer reviews, and display key vehicles using sliders and other built-in features.

It works naturally with the WP Auto Listings plugin, making it simple to show off cars and connect with visitors.

Why We Picked eCar

• A detailed search panel to help find cars quickly.
• Detailed car pages to boost buyer interest and sales.
• A minimalistic design that ensures fast load times

Downsides

• The design isn’t as flexible as block-based themes.

Pricing

The theme goes for $59.

There are no reviews for eCar.

What We Think

eCar gives your dealership site a powerful search filter, in-built DMS compatibility, and branding options.

Get Started With eCar

Car Fix

Car Fix is made for car dealerships that also offer repair services.

The standout search panel gives visitors a smooth browsing experience. While it doesn’t come with a dealership template, you can customize it to match your brand.

With seamless compatibility with eCommerce plugins, it keeps shopping simple and engaging for your customers.

Why We Picked Car Fix

• A flexible car search system to filter vehicles.
• Extensive customization options, car templates and widgets.
• Car Fix has earned 5-star ratings on WordPress.org.

Downsides

• If you opt for the free version, technical support may be limited.

Pricing

Car Fix Lite is free, with a premium option that costs $29.

What We Think

Car Fix is great if you want to show services that complement your dealership, such as car repair or servicing. While it doesn’t include a pre-made car template, you can easily tailor it to highlight your inventory.

Get started with Car Fix

Ultra

Ultra by Themify gives you the freedom to create a unique car dealership site, even though it doesn’t have a specific car template.

Use attractive galleries and template variety to highlight inventory or blocks to create product reels or showcases.

To save time, there’s a one-click demo import feature to add listings, images, and service information quickly.

Why We Picked Ultra

• Themify Product Filter helps visitors find their car by make, model, or price
• Creates custom dashboards for leads, customer data, and sales reports, and also connect to DMS plugins.
• Organize your vehicle listings with custom post types and build interactive showcases

Downsides

• Can be overwhelming to use, especially if you’re new to the Themify framework.

Pricing

Ultra prices start at $59 per year.

What We Think

With customizable designs, detailed search filters, and DMS integration, you’ve got everything you need to run your dealership online.

If you feel overwhelmed by all the options, don’t worry as there are pre-built demos and comprehensive tutorials to help.

Get Started With Ultra

Autocar

Do you love dark design? Autocar offers eye-catching layouts that grab attention.

Visitors can easily find the right car with advanced filters by keyword, location, and brand.

You’ll find its detailed vehicle pages handy, with built-in tools like dynamic galleries, and bookmarking to engage customers.

Why We Picked Autocar

• Powerful search filters help find the right vehicle by keyword, location, and brand.
• Integrate with popular plugins like ACF, Yoast, and WooCommerce.
• Customize your car catalog with intuitive design tools and one-click demo import.

Downsides

• 3D effects and animations look great, but they might slow down your site.

Pricing

Autocar starts at $63 per year.

What We Think

Autocar is a great dark theme that’s loaded with advanced vehicle filters and works well with DMS plugins.

Even though it’s loaded with cool features, Autocar could slow things down if not set up correctly.

Get started with Autocar

Kalium Automotive

Kalium works well for car dealerships, even though it’s not specifically designed for them.

The Automotive starter template offers a customizable setup that’s simple to adapt for your dealership.

The theme’s relaxed design lets you present vehicles prominently, while the “deals” layout highlights key offerings.

Why We Chose Kalium Automotive

• Lots of customization options including over 20 catalog and product layouts.
• Clean code and lazy loading features for a faster site.
• Integration with search plugins like FacetWP for better search options.

Downsides

• There are a lot of options to get to grips with.

Pricing

Kalium’s pricing starts at $59 per year.

What We Think

Kalium could help if your site requires heavy customization. It’s quick-loading and packed with great display features for images and videos.

While it may lack advanced search out of the box, you can easily enhance it with plugins like FacetWP.

Get Started With Kalium Automotive

Motors

Motors is a dedicated car dealer theme that covers everything from auto dealerships to classified listings and rentals.

You can set up your site fast with its one-click demo import, using layouts that look professionally designed.

The theme provides advanced search tools and interactive maps, so visitors can easily find the right vehicle by filtering and find your dealership once they’re ready to buy.

Why We Picked Motors

• Smart search filters and an intuitive map search to help visitors.
• Options to get your cars on platforms like Craigslist, eBay Motors, and Kelley Blue Book.
• Has over 500 customization options to align with your brand.

Downsides

• Advanced features like VIN decoders might cost extra.

Pricing

Motors costs $55.

What We Think

Motors is ideal for auto dealerships, classifieds and rental services thanks to advanced search tools and interactive maps to help visitors find what they need.

It integrates smoothly with DMS plugins and also offers many customization options too, which is why we like it.

Get Started With Motors.

Carren

Carren’s striking car slider and easy search form let your customers find cars easily by location, model, date, or time.

It’s a very flexible theme designed specifically for the automotive trade, and it shows.

Organize your inventory with the sleek listings table, alongside the one-click importer to quickly get your site up and running.

Why we Chose Carren

• Advanced search to help clients find vehicles by location, model, date, and brand.
• Essential features like vehicle and category management.
• Integrates with DMS plugins

Downsides

• Needs extra customization to fully realize its dealership potential.

Pricing

Carren’s pricing starts at $63 per year.

What We Think

Carren stands out with its sleek car slider and a handy search function that helps customers find exactly what they’re looking for.

If you’re after extra DMS features, just add a few third-party plugins for extra customization.

Get Started With Carren

Which Car Dealer Theme Should You Choose?

Choosing the right car dealer theme comes down to what you need and what matters most.

Astra is the best choice if you prefer ease of use and compatibility. Upgrade to Astra Pro for even more features!

It has a huge library of high-quality starter templates, including those tailored for car dealerships, which will help you set up your site quickly.

Divi shines with its design flexibility. It offers 500+ pre-built layouts alongside the Divi Builder for visually stunning websites that you can build without coding.

Car Dealer Deluxe is useful if you’re after powerful search features thanks to its advanced search filters and a built-in VIN decoder.

Check out the demos for each theme to see what you could create!

We’d love to hear your thoughts! Have you used any of these themes? Please feel free to share your experiences and recommendations in the comments section.

WordPress Car Dealer Theme FAQs

Do Car Dealer Themes Offer VIN Decoding Features?

Yes, many Car Dealer Themes offer VIN decoding features. Many come with built-in tools or work with third-party services that let you enter a VIN and instantly get details like the car’s make, model, and year.

Always check the theme’s documentation to ensure it supports VIN decoding or has third-party integration before purchasing.

Are Car Dealer Themes Compatible With Woocommerce?

Yes, many car dealer themes are compatible with WooCommerce. They integrate seamlessly with WooCommerce, letting you set up an online store to sell vehicles, parts, or services directly from your site.

This means you get car listings, shopping carts, and payment options centrally for streamlined transactions.

What Makes a WordPress Theme Great for Car Dealerships?

A great WordPress theme for car dealerships combines specific features, flexibility, and user experience. Features like inventory management, advanced search filters, and VIN decoding are essential for displaying your vehicles and helping customers find what they need fast.

Design is also key: consider the theme’s customization options and how well they can help you relate to your dealership’s brand and unique needs.

What Do I Need to Build a Car Dealer Theme With WordPress?

To build a car dealer theme with WordPress, you’ll need a few key components. First, pick a reliable hosting provider and secure a domain name for your WordPress site. Next, choose a car dealer theme with key features like inventory management, VIN decoding, advanced search, and eCommerce compatibility.

Third, install plugins for contact forms, SEO, and social media to boost your site’s functionality and reach. Finally, tweak the theme to fit your brand, add your vehicle listings, and adjust settings to meet your dealership’s needs.