WooCommerce SEO Made Easy: Your Complete Guide to Search

With thousands of eCommerce stores vying for customer’s attention, how do you ensure that they visit your store and make a purchase?

The answer is simple – WooCommerce SEO!

Search Engine Optimization (SEO) is the art of being found online. The better your SEO, the higher you can rank in search engines.

The higher you rank, the more customers you could get to your store.

In this article we’re going to discuss:

• Why WooCommerce SEO is so important
• Some background on WooCommerce and SEO
• 19 Tips for optimizing WooCommerce for search engines
• Top SEO plugin recommendations from our expert team

By the end of this page, you’ll have enough information to be able to boost your store’s position in search and begin attracting new customers!

What Is WooCommerce SEO and Why Is It Important?

SEO is the process of optimizing your store so it stands the best chance of ranking in search engine results pages (SERPs).

While SEO can be incredibly complex, it all boils down to one thing:

The higher you rank, the more customers you’ll get.

Visitors from search are measured using click-through rates (CTR). That’s essentially the percentage of people that click on your page from search engines or other sources.

The higher the percentage, the more people are visiting your store.

According to Backlinko, the top 5 results in search get the most visitors before dropping off significantly:

• Position 1 receives 27.6% CTR.
• Position 2 receives 15.8%.
• Position 3 receives 11%.
• Position 4 receives 8.4%.
• Position 5 receives 6.3%.

Here’s as infographic explaining more about why SEO is crucial for your business:

Is WooCommerce SEO Friendly?

WooCommerce is a relatively SEO-friendly platform. As it’s based on WordPress, which is also SEO-friendly, you have solid foundations to build on.

But there’s a lot of scope for improvement.

You can do that by:

• Optimizing images
• Using a fast theme
• Optimizing product pages
• Using a WordPress SEO plugin

Read on to learn how.

Pro tip: SEO is a continuous process. You’ll need to plan your SEO strategy and make it the center of everything you do to continually increase traffic.

WooCommerce SEO and Keywords

For any store to rank in search engines, you’ll need a basic understanding of keywords.

Keywords are individual words or phrases someone would use when searching for what you sell.

For example, if you sold watches, some keywords a potential customer might use could be:

• Mens watches
• Women’s watches
• Sports watch
• Watches for men
• Watches for women
• Waterproof watches
• Casio watches

The idea is to use relevant words someone would naturally use when searching for what’s on the page.

For example, if you only sell sports watches, your keywords would all be related to sports watches, waterproof watches and similar keywords.

If the page only sold Casio sports watches, your keywords would be even more specific, Casio sports watch, Casio G-Shock watches and so on.

Keywords and SEO is a complex topic but is easy to understand once you get the hang of it.

We have a complete guide to adding keywords and meta descriptions that can help.

Once you know what keywords to target, add them to the:

• Product title
• Product description
• Content
• Meta description
• Permalink

Try to include them where they naturally fit on the page.

Effective WooCommerce SEO Strategy

In this section, we’ll discuss every aspect of WooCommerce SEO, share insider tips and show you how to make your store as competitive as possible.

First, let’s discuss WordPress SEO. It’s the foundation upon which your store is built, so it makes sense to start there.

1. WordPress SEO

WooCommerce is a WordPress plugin and is built on top of the content management system.

Lots of WooCommerce SEO optimizations are handled through WordPress and you’ll see some tips repeated for both WordPress and WooCommerce.

First, we recommend installing a WordPress SEO plugin and configuring it so basic optimization is already taken care of.

Most SEO plugins will have a setup wizard or instructions on how to use them.

Next, implement as many WordPress SEO best practices as you can.

We recommend using categories and tags, internal linking, optimizing the comment section, using proper hierarchy and more.

Finally, optimize WordPress for speed and performance. Speed is a big ranking factor and also impacts the user experience.

The faster your store works, the happier customers and search engines will be.

Anything you can do to speed up load times, the better.

Once done, we can move on to WooCommerce-specific SEO tweaks. They are in no particular order and we strongly recommend addressing as many of them as you can

2. Write Optimized Product Titles

Writing SEO-friendly product titles is important because they are what your customers are searching for in search engines.

The more relevant you can make them, the more likely a customer is to select it in search.

Your SEO plugin may be able to help you write SEO-friendly product titles. It’s also useful to get into the habit of optimizing them by hand.

For example, Yoast SEO has some very useful tools that can help optimize titles and meta descriptions.

We recommend the following for SEO-friendly product titles:

• Use words your audience would use
• Use relevant keywords or phrases
• Follow Google guidelines for titles
• Make sure the title reflects what’s on the page
• Be specific
• Avoid being overly-promotional
• Include attributes such as size, color and unique selling points
• Mention the category if you have space

It’s worthwhile testing the performance of product titles over time to see which work well and which don’t.

Be open to changing product titles and experiment until you find the perfect title.

3. Use Meta Descriptions

Meta descriptions appear underneath the product title in search results. These are usually the second thing someone sees so are incredibly important to get right.

Your meta description, like your title, has to serve two masters. It needs to appeal to search engines and to visitors.

A good meta description should be:

• Less than 155 characters so it isn’t cut off
• Keyword optimized like the title
• Descriptive and provide a clear idea of what’s on the page
• Written in active voice with positive energy
• Showing size, variations or specifications if relevant
• Inviting, with a clear call to action
• 100% Unique

Most SEO plugins will have the option to optimize the meta description within the product page.

Google doesn’t have to use your meta description, but it is likely to do so if it’s there.

If you don’t include one, Google will make up its own and we don’t want that!

4. Optimize Product Slugs

A slug makes up part of the page URL and has a modest impact on SEO. It’s more useful for humans though as it explains the page content in plain English.

For example, a URL for a men’s shirt might be: https://storename/mensbluedesignershirt

The ‘mensbluedesignershirt’ part is the slug and describes the exact product on the page.

It helps search engines properly understand what’s on the page and helps the visitor quickly decide if it’s the right page or not.

This is another setting your SEO plugin can help you with but you can also do it manually if you prefer.

5. Optimize Product Descriptions

Once you have optimized the product title, meta description and slug, it’s time to turn your attention to the product page.

This is another part of WooCommerce SEO that needs to satisfy both the search engines and customers.

Optimize your product descriptions and your products are more likely to show up in search results, which can lead to more sales.

There are a few things you can do to optimize your product descriptions for increased search visibility.

First, use relevant keywords throughout your description.

This will help search engines understand what your product is and make it more likely to show up in relevant searches.

Second, keep your descriptions concise and to the point.

This will help potential customers quickly understand what your product is and whether it’s something they’re interested in.

Product descriptions should be:

• Written for customers first
• Focused on features and benefits throughout
• Optimized using the most relevant keywords
• As long or as short as the product, and customer needs
• Easy to follow with all the information required to make a buying decision
• Designed to funnel the customer towards a purchase
• Easy to read with lots of images, and video, if relevant

We appreciate that’s a lot, but the better your product page, the better your position in search.

Spend as much time as you can, study the competition, experiment and use your own experience as an online shopper to create the perfect page.

6. Enable Breadcrumbs

We recommend enabling breadcrumbs as part of WooCommerce SEO so the customer always knows where they are.

Breadcrumbs can also appear in search results giving your site extra advantage in rankings.

The Astra theme natively supports breadcrumbs. Other themes will probably do the same.

SEO plugins also usually support them, such as Yoast SEO, that has a specific setting for breadcrumbs.

Navigate to SEO > Search Appearance.

Click on the Breadcrumbs tab.

You can then use the product category in your breadcrumbs.

Remember to save the changes that you make.

If you don’t use the Astra WordPress theme or your theme doesn’t natively support breadcrumbs, add the following code at the end of your theme or child theme’s header.php file.

<?php

if ( function_exists('yoast_breadcrumb') ) {

yoast_breadcrumb( '

<p id="breadcrumbs">','</p>

' );

}

?>

Most themes come with built-in breadcrumb functionality and we recommend using it if it does.

7. Use Product Categories and Tags

Product categories and tags are more for customers than search engines, but every little helps.

Both categories and tags make it easy to find the right product quickly. Customers have notoriously short attention spans so you need to deliver what they want fast.

They also help to organize your store, which is especially useful if you have multiple lines.

Categories help to group products. For example, a shoe store can have categories like men’s, women’s, and children.

They are hierarchical and you can add child categories to help organize everything.

Product tags are specific keywords that describe properties. For example, those shoes could have tags like casual, designer, formal and so on.

Search engines will often use categories and tags. They crawl to each product’s category and tag and can list them above the main result.

8. Add Alt Text to Images

Alt text is incredibly important. It helps WooCommerce SEO but has much wider benefits.

Alt text is a brief description of the image and is added separately within WordPress. It helps search engines understand what the image represents but also helps assistive devices like screen readers.

Screen readers and assistive devices are essential for visually impaired users.

As we want our store to be accessible to all, it’s important to include assistive technology in your design.

Alt text should ideally be:

• Short, 1 or 2 sentences at most
• Descriptive of what the picture is
• Optimized for keywords where they fit naturally

Unoptimized example of alt text: Vneck Shirt

Optimized example of alt text: Peach colored v-neck t-shirt with short sleeves available in small, medium and large.

We recommend adding alt text to all images when you upload them. If you already have images in your store, edit them in the WordPress media library.

9. Add Title and Descriptions for Product Categories

Product categories should also be part of WooCommerce SEO optimization but are often overlooked.

Product categories have their own page and should be optimized the same as product pages or any other page.

To add the title and description, go to Products > Categories page.

Click on the edit link and use the same principles we have covered already to optimize them.

If you use Yoast SEO, you can add your custom SEO title and description for the product category.

It’s one of the many small optimizations that can help you outperform the competition so it’s well worth doing.

10. Add Reviews and Testimonials

Genuine customer reviews and testimonials play a significant role in the success of any WooCommerce store.

They not only act as trust signals and social proof to help customers, they can also benefit your SEO.

Reviews and testimonials can:

• Improve the customer experience by providing social proof
• Increase your store’s authority when reviews on third-party sites
• Help ranking as reviews and testimonial content feeds into Google ranking

As many of us search for ‘product reviews’, Google has a vested interest in ranking pages with the most reviews or highest star ratings for given search terms.

Want to add reviews and testimonials to your WooCommerce store?

• 16 Best WordPress Review Plugins Compared
• 9 Best WordPress Testimonial Plugins

11. Optimize Store Speed and Performance

We mentioned the importance of speed earlier. Customers just won’t stand for a slow store, which is why this point is so vital.

Speed is also a very strong ranking factor for search engines.

There are lots of stats around page speed, but we prefer to use real life experience. So ask yourself how long you would be willing to wait for a page to load?

If your pages take longer than a couple of seconds to load, you need to speed them up.

If they load instantaneously and score high on Google PageSpeed Insights, you’re probably doing okay.

We strongly recommend using a caching plugin to optimize the speed of your store.

Quick tips to improve store load times include:

• Using a fast web host
• Using an optimized WordPress theme
• Optimizing all images
• Using quality plugins that are kept up to date

We have an entire post that shares 28 ways to speed up WordPress. We recommend following as many tips as you can.

12. Leverage Internal Linking

One simple way to give your website a boost is to leverage internal linking.

By internally linking pages within your website, you can pass authority to help them rank higher.

You also make life a little easier for customers, which is another significant benefit.

Here are a few tips for internal linking:

• Make sure links are relevant and offer value
• Use keyword-rich anchor text
• Link from high-traffic pages first
• Don’t use internal links for the sake of it

Get used to internal linking as it’s something everyone does on their website.

Whether it’s your homepage or a blog post, the more internal links you have, the longer someone can stay on your site.

The longer they are there, the more likely they are to buy something.

13. Include the Most Important Pages in the Main Menu

The main menu helps customers find what they are looking for, but it’s also used by search engines to understand how your store is organized.

Mega menus work great for WooCommerce stores, especially when you can add images to them.

We recommend creating a simple navigation structure that includes all important pages.

Here are some tips to properly link important pages to the main menu:

• Make sure that your menu is well-organized and easy to navigate
• Link pages in a way that doesn’t require more than two clicks
• Use keyword-rich anchor text in the menu

If you find it difficult to decide what to include, check out the competition to see how they do theirs and copy the one you like best.

This example from UK retailer Next demonstrates that you can keep things accessible even when you have a huge product range.

All menu items are organized logically and make it easy to quickly refine a search to find what you’re looking for.

The images on the right add a more engaging feel without dominating the menu.

14. Enable Schema for Product Pages

Using schema is another WooCommerce SEO trick worth using.

Schema helps search engines understand your page content better and can help rank it higher in search results.

We recommend adding schema throughout your store as it’s very simple but can have a significant SEO benefit.

Using Schema Pro, you can easily implement product schema for WooCommerce pages.

You can add schema manually or through some SEO plugins, but using a dedicated plugin like Schema Pro makes it easy.

Simply create the schema, assign the pages, map the two together and the plugin takes care of the rest.

Test schema regularly to make sure everything is working as it should and that’s all there is to it!

15. Improve Security

Improving security doesn’t directly benefit WooCommerce SEO but it does help maintain your reputation.

Google warns users of expired SSL certificates and phishing reports so it pays to keep your store secure.

Depending on where in the world you operate, there are also rules around secure payments and data protection. Think GDPR, PCI DSS and other legislation.

Use the Google Safe Browsing checker when you have completed your site to make sure it comes up as secure.

Use a WordPress security plugin to add extra layers to protect customers and their data.

You can improve website security by:

• Using a firewall
• Limiting login attempts
• Adding two-factor authentication
• Changing the WordPress database prefix
• Password protecting the wp-admin and login pages
• Disabling directory indexing and browsing
• Automatically logging out idle users

Security is another complex topic we could spend a lot of time on, but won’t here.

Instead, we recommend reading How To Secure a WordPress Website as it contains everything you need to know.

16. Keep URLs Short and Descriptive

Permalinks are how you can control what your store URLs look like. It’s important to set them nice and early as changing them can have a negative impact.

Go to Settings > Permalinks and choose a URL structure.

We recommend using Post name as the setting.

Even though you’re not writing posts, the format uses plain English and describes what the visitor will see.

As we mentioned earlier, this can have a beneficial effect on usability and ranking.

17. Avoid Duplicate Content

Avoiding duplicate content can be difficult if you sell products that are very similar to each other. However, it’s imperative to keep every page unique.

The rise of AI writing tools makes this easier, but it’s still a challenge to ensure every page is different.

But it’s important that you do.

Google tends to not rank duplicate content as it tries to select the most relevant page for the search term.

Most SEO plugins will have a (usually premium) feature that can help identify duplicate content.

If you find identical content, keep the page with the highest rank, most internal links, and that attracts the most organic traffic.

That’s something else your SEO plugin may be able to help with.

18. Use a Search Engine Optimized Theme

Your theme has a huge influence on how your store performs. From how it looks, to how easy it is to navigate, the theme controls it all.

Here are some things to look out for when choosing a theme:

• Schema markup – The code that provides information to Google and other search engines
• Performance – Page speed is a ranking factor in Google mobile and desktop results
• Optimized header tags – Header tags include H1, H2, and H3
• Breadcrumbs – Helps search engines understand your website structure and strengthen internal linking
• Responsive design – A high-quality, mobile-friendly responsive design
• AMP compatibility – AMP aims to speed up the mobile version of your site

We strongly recommend using an SEO friendly theme like Astra.

Astra

Astra is fast, optimized for SEO, compatible with popular page builders and provides superb control over how your store looks and feels.

A recent version update added WooCommerce specific improvements that add to an already impressively deep integration.

It also has a series of excellent eCommerce themes that work perfectly with WooCommerce.

This theme is very easy to use because it’s fully compatible with the WordPress block editor and drag and drop page builders. No coding knowledge required!

This makes it a great theme to work with.

Astra is:

• Lightweight and designed for performance
• Compatible with schema markup and breadcrumbs
• SEO-friendly and fully responsive
• Has built-in AMP compatibility
• Fully compatible with WooCommerce
• Ready to use with dozens of readymade eCommerce templates

Astra Pro is the only WordPress theme your store needs!

19. Use Google Analytics

Data is an essential part of effective WooCommerce SEO strategy.

If you know how people find your store, where they are coming from, and the products they looked at, you can optimize to attract more.

You can also address pages that aren’t attracting as much traffic, which is equally important.

Google Analytics can help you track all this information.

There’s also MonsterInsights which comes with built-in eCommerce tracking.

When combined with Google Analytics, it enables you to make data-driven decisions about your store and direct future efforts in a targeted way.

Analytics is a huge topic and one we could discuss for hours. Instead, we’ll recommend these three posts:

• How To Add Google Analytics to WordPress (Step by Step Guide)
• 10 Best Google Analytics Plugins for WordPress for Data-Driven Insights
• How To Track Visitors on WordPress Websites Using Google, Twitter and Facebook

WooCommerce Image Optimization

We mentioned image optimization briefly earlier, but now it’s time to dig into it a little deeper.

The vast majority of WooCommerce stores will use lots of high quality images. That’s great for customers but provides two challenges for store owners:

1. The higher the quality, the larger the file size
2. The more large images a page has to load, the slower it will be

You can see the dilemma here right?

You need to use images to help sell products. They, along with video, are the only way a customer can see what they are buying.

The more you use, the higher the chance of making a sale.

But those downsides kick in, large image files slow down page loading.

Which is where image optimization comes in.

Image optimization is the process of reducing image file size without reducing quality.

It may sound complicated, but it’s really not.

Especially if you use an image optimization plugin.

A plugin can do all the heavy lifting for you and even convert large JPEG files into more efficient WebP format too.

How To Optimize Images for Better Speed and Ranking

To increase your web performance, find the balance between the smallest image file size and acceptable image quality.

Here are the three things you should consider:

• The file format
• Compression
• Dimensions

Choosing the right combination can reduce image file size by up to 80%!

1. Image File Format

The most popular file formats are JPEG, PNG, and WebP. Choosing the right one is important for optimization.

JPEG is often used for images with lots of detail and color and PNG for transparent or simple images.

WebP is a relatively new format introduced by Google. It’s the current gold standard for its mix of quality and compression.

We recommend using WebP wherever possible. Many image optimization plugins can convert JPEG or PNG to WebP or there are dedicated plugins or apps that can do it for you.

2. Compression

Image compression plays a huge role in image optimization.

If you use tools like Adobe Photoshop and Affinity Photo, they come with built-in compression features.

Alternatively, you can use a tool like TinyPNG, which makes it easier to compress images.

These methods allow you to compress images before uploading them to WordPress and we cannot recommend them enough.

3. Image Dimensions

Ideally, you should edit all images before uploading to WordPress. That includes saving them to the dimension they will be displayed on the page.

In practice, that’s not always easy to do as you’re trying to cater to different screen sizes.

If you know the dimensions you need, save them to that size before uploading them.

If you don’t know the dimensions, use an image optimization plugin and let WordPress handle it.

How To Test Page Load Times

Page load times are a measure of how fast your website is.

Before we can look at how to check it, consider a couple of stats:

• 47% of internet users expect a web page to load in less than 3 seconds.
• 40% of visitors will abandon a page if it takes longer than 3 seconds to load.

(Source)

Here are two free tools we use to measure page load times:

• Pingdom – Explains the page size and the load time for each page.
• PageSpeed Insights (Google) – Shows you how your site loads on both desktop and mobile.

They are both free and can help provide insights to help you make well-informed decisions regarding site speed.

PageSpeed Insights is particularly useful as it links to useful resources to help address any issues.

WooCommerce Mobile SEO

Over 60% of people now use a smartphone to browse the internet.

This means your store must work flawlessly on mobile, including loading quickly and providing the same quality of experience as desktop.

All those things contribute to mobile SEO.

When creating an online store with WooCommerce, use a responsive theme that works well on all devices.

It can make a huge difference to mobile users and makes it much easier to cater to users of smaller screens.

We recommend using the Astra theme. It’s fast, fully responsive and works well on any device.

Testing Page Load Times on Mobile

The good news is that Google PageSpeed Insights tests on both mobile and desktop at the same time.

If you tried it earlier, you may have noticed two tabs, one for mobile and one for desktop.

When testing mobile load times, Google’s official recommendation is 3 seconds or less for loading a page.

You’ll also notice the same recommendations and access to resources to help you optimize your site for mobile.

Beyond WooCommerce SEO

WooCommerce SEO and WordPress SEO are closely related. What you do to improve one, should also benefit the other.

With that in mind, here are some of our in-depth guides to SEO so you can take your store further:

• WordPress SEO: Step by Step Beginner’s Guide
• 25 Best WordPress SEO Plugins
• 17 Best SEO WordPress Themes

There’s also:

Keep an eye on the Astra blog as we’re always adding useful posts to help eCommerce store owners sell more!

WooCommerce SEO Plugins

We have mentioned SEO plugins quite a lot in this guide and for good reason. They are fantastic for getting started with search.

They are enough to get you up and running while you build your business enough to be able to afford a dedicated SEO expert or hire an agency.

As WooCommerce is built on top of WordPress, you’ll actually use a WordPress SEO plugin, not a WooCommerce one.

Here’s our expert pick of five of the best WooCommerce SEO plugins.

Schema Pro

Schema Pro is a premium plugin that makes implementing schema simple. As schema is so important to SEO, we think it’s an essential plugin to use.

The process is easy, install the plugin, select the type of schema you want to use, choose where you want to use it and map the page content to the schema.

Schema Pro is focused on an essential eCommerce function, schema. The good news is that it works perfectly with any of the SEO plugins that follow.

Yoast SEO

Yoast SEO is one of the best SEO plugins you can use. It covers all the basics and has enough features to give you a great start.

It allows you to easily add SEO titles and descriptions to posts and pages, add metadata, optimize keywords and a whole lot more.

Yoast also automatically generates a sitemap for all content on your store, making it easier for search engines to crawl.

There’s a free version while a premium version costs $99 per year.

Highlights of Yoast SEO include:

• Setup wizard configures all the basics
• Full control of breadcrumbs
• Sets canonical URLs to avoid duplicate content
• SEO and readability analysis tools
• Optimize pages for synonyms and related phrases

AIOSEO

AIOSEO (All in One SEO) offers a comprehensive set of tools to help improve your ranking in search.

It’s a feature rich plugin that can help with local and video SEO, social media, auditing, redirects, linking and everything you need to give your store a boost.

It is very easy to set up and helps you add SEO titles and metatags, image sitemaps, XML sitemaps, and more.

Pricing starts at $49 for a single site license.

Core features of AIOSEO include:

• XML support for sitemaps
• Supports Google Analytics
• Advanced canonical URL support
• Built-in API
• Automatically generates meta tags

Rank Math

Rank Math helps optimize your WooCommerce store and is very user-friendly and easy to set up.

It includes all the standard SEO features, along with auditing, analytics, rank tracking, positioning and lots of advanced features.

It’s easy to get started with Rank Math but also easy to take it a lot further once you have an idea of what’s going on. It costs from $6.99 per month.

Key features of Rank Math:

• Very easy to set up
• Optimize unlimited keywords
• Advanced SEO analysis tools
• Smart redirection manager
• Display SEO optimized breadcrumbs

SEOPress

SEOPress is one of the highest rated SEO plugins you can use and compares well to these other options.

You can use it to improve social sharing, build custom HTML and XML sitemaps, social tags, and add structured data types. You can also analyze your content and perform more advanced functions too.

There’s a free version of SEOPress with premium plans starting at $49 per year.

Key features of SEOPress include:

• Smart setup wizard
• Optimize titles and meta descriptions
• Content analysis tool
• Integrates with Google Analytics and Matomo
• Redirect manager and 404 monitoring

WooCommerce SEO and You

So there you have it, our complete guide to WooCommerce SEO.

We included a lot of actionable tips, shared the why as well as the how of search and even shared our top 5 SEO plugins to help get you started.

Whether you’re new to eCommerce or are looking to rank higher, this guide will help. Our step by step beginner’s guide to SEO will also help.

Implement the tips, use one of the recommended plugins and you should be climbing the search engine results and welcoming new visitors in no time!

Want to extract the maximum potential from your WooCommerce store? Astra Pro has dedicated tools to help!

Have you used this guide to help with your WooCommerce SEO? Have any feedback or success stories to share? Tell us in the comments below!

Frequently Asked Questions

Let’s address some frequently asked questions about WooCommerce SEO.

Does WooCommerce have good SEO?

Yes, WooCommerce does have pretty good SEO. It’s built on WordPress, which follows many best practices. There is always room for improvement though which is why we write guides like this and why there are so many SEO plugins out there.

How do I set up SEO for WooCommerce?

You set up SEO for WooCommerce by implementing as many of the tips in this guide as you can. Use an SEO plugin, optimize images, use schema, make sure your store is fast and fully responsive and keep the user in mind at all times. That’s enough to get you started!

What is the best SEO plugin for WooCommerce?

The best SEO plugin for WooCommerce depends on what you’re looking for. Any ‘best SEO plugin’ list is subjective but we think Schema Pro, Yoast SEO, AIOSEO, Rank Math and SEOPress are all worth checking out. If you use any of those, we don’t think you’ll be disappointed.

How do I optimize WordPress WooCommerce?

You optimize WordPress WooCommerce by following the steps in this guide. We have covered all the essential SEO optimizations you can make and offer actionable tips on ranking higher in search. Combine our tips with an SEO plugin and you’ll give your store the best possible start.

Is Rank Math better than Yoast?

No, Rank Math is not better than Yoast. We would say the two plugins are equals as they both cover the basics and have more advanced options if you want them. Both include smart setup wizards and do everything they can to simplify what can be a complex task. There are lots of options if you’re looking for a Yoast alternative and Rank Math is definitely one of them!

How do I create an internal link in eCommerce?

It’s easy to create internal links in eCommerce. To create an internal link, open the page you want to add a link from, highlight relevant text on the page, select the hyperlink option or Ctrl + K and paste the link. Save the page once you’re done. That’s how easy it is to create an internal link!

Does Rank Math work with WooCommerce?

Yes, Rank Math does work with WooCommerce. We have tested it extensively and found it works well and makes it easy to implement basic or more advanced SEO. We think it’s one of the best SEO plugins you can use for eCommerce and recommend it, along with many other plugins.